Desautels Associate Professor of Marketing Hamid Etemad wants to make it easier for people to learn the concepts of digital transformation in their second language and is working with researchers...
Authors: Brydon, Kelley; Dana, Léo Paul; Etemad, Hamid
Publication: The Process Of Internationalization In Emerging Smes And Emerging Economies, 2013 (pages 260-280)
Extract: