Event

Seminar: Dr. Brian Wansink, Cornell University - Charles H. Dyson School of Applied Economics and Management

Monday, March 30, 2015 14:30to16:00
Bronfman Building, Room 011, 1001 Sherbrooke Street West, CA

 

McGill Institute of Marketing & McGill Centre for the Convergence of Health and Economics Presents
 

Slim by Design

Dr. Brian Wansink
Cornell University
Charles H. Dyson School of Applied Economics and Management
 

Monday March 30, 2015
2:30 p.m. to 4:00 p.m.
Bronfman Bldg., Rm. 011

 

All are cordially invited to attend.
 

Abstract

The way our homes, schools, restaurants, workplaces, and grocery stores are set up predictably lead us to pick up cookies rather than apples. But just as they’ve evolved to make us overeat, we can easily redesign them to make us slim. For every place we purchase or prepare food – homes and schools, restaurants and grocery stores – there are slim by design solutions.


This presentation is about solutions—actionable ideas that my Lab has developed, tested, tweaked, and analyzed in dozens of towns and cities across the United States and abroad. Most are low-cost or no-cost solutions that any one of us can use in our food radius to help our kids eat better, control our eating at restaurants, to shop like a slim person, and to eat less at home without thinking about it.  In other words, how to help yourself – and the people and places in your food radius – to become slim by design.

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