Digital Communications and Outreach Associate (MT0731, COM1A, Grade 2)

Job Category: 
Term positions for Management and Professionals

UNIONIZED POSITION COVERED BY THE MUNACA-PSAC BARGAINING UNIT

Position Summary:

Supports the communications, marketing, branding, and public affairs needs of TISED/BRACE, including administering the units’ websites and day-to-day social media activity. In addition, the incumbent will act as liaison with stakeholders (students, researchers, external McGill units), and will support projects and strategies in a manner consistent with the University’s mission and communications priorities.

Duties and Responsibilities:

  • Identifies opportunities for TISED’s/BRACE’s online and social media presence in order to produce new content, expand readership and increase engagement with the TISED/BRACE brand.
  • Prepares and disseminates information concerning TISED/BRACE research, events, student initiatives and other activities through social media (i.e. Facebook, Twitter), posters, newsletters, slides, and audio and visual communication media.
  • Liaises with the Faculty of Engineering’s Digital Marketing Administrator to promote events, activities and outreach both to the McGill community and to external entities.
  • Contributes to the development of policies and new communications initiatives that support the daily operation of TISED/BRACE.
  • Creates web content. Reviews trends and best practices in digital communications, web development, digital fundraising and social media for higher education.
  • Writes and edits articles and/or promotional material, as required. Drafts official correspondence on behalf of TISED and assists in the preparation of briefings and opening remarks, as needed. Conducts research for press releases and other media-focused materials.
  • Seeks out and cultivates partnerships with campus communications units and in-house designers, and organizes production of communications and promotional materials (i.e. invitations, event schedules, banners, etc.).
  • Liaises with the University’s graphic design services in order to produce promotional materials (i.e. student recruitment promotional material) and oversees graphic design, photographic, print and other resources to post to websites and other media.
  • Supports administrative tasks related to TISED/BRACE events and activities and acts as back-up resource person. Participates in special projects as needed (i.e. annual Trottier and Brace Symposiums).
  • Responsible for TISED mailing lists and marketing accounts (Mailchimp, Eventbrite, etc.), researches methods and best practices to increase engagement with and participation of key target audiences (i.e. academics, students, general public, etc.) in TISED/BRACE activities and events.
  • Monitors analytics for social media and website activity in order to compile statistics and data for quarterly reports on web and social media performance using a variety of analytical tools including Google Analytics.
  • Prepares process and procedures reference documentation, specifically material related to the social media, branding and digital communications best practices.

Education and Experience:

DEC III

Three (3) years' related experience

Other Qualifying Skills and Abilities:

Undergraduate Degree in Communications an asset. Experience in Graphic Design and photography. Experience in Website Maintenance (ideally Platform Drupal, WordPress), HTML/CSS, Adobe Photoshop, InDesign and Illustrator, ideally familiar with photo and video production (Premiere Pro) on digital/ social media (Facebook, Instagram); understanding of and interest in analysis of data provided by social media platforms and identifying trends. Creating and working on brands and thematic campaigns. Demonstrated organizational skills and experience in event planning. Ability to work autonomously and as part of a team and to manage multiple projects. Strong oral and written communication skills. English and French, spoken and written.

How to Apply:

Please submit your electronic application via the web at https://engineering.medicine.mcgill.ca/ords/f?p=165 click on "Application Form" and upload your curriculum vitae and cover letter as one document.

The deadline to apply for this position is December 12, 2019 at 5:00 PM.

*Current employees: please indicate your McGill ID number in your application.*

We thank all applicants for their interest in McGill University. However, the Faculty of Engineering will only contact applicants selected for an interview.

The masculine is used to lighten the text, without prejudice to the feminine form.

In order to maintain internal priority, McGill employees must apply within the delays specified in the MUNACA collective agreement for positions covered by the collective agreement or according to the personnel policies for positions covered by the personnel policies.

McGill University hires on the basis of merit and is strongly committed to equity and diversity within its community. We welcome applications from racialized persons/visible minorities, women, Indigenous persons, persons with disabilities, ethnic minorities, and persons of minority sexual orientations and gender identities, as well as from all qualified candidates with the skills and knowledge to productively engage with diverse communities. McGill implements an employment equity program and encourages members of designated groups to self-identify. Persons with disabilities who anticipate needing accommodations for any part of the application process may contact, in confidence, accessibilityrequest.hr [at] mcgill.ca or 514-398-3711.

Faculty/Unit: 
Faculty of Engineering
Trottier Institute of Sustainability in Engineering and Design / BRACE Centre for Water Resources Management
Salary Range: 
(Grade 02) $42,600 - $53,300 (midpoint) - $64,000
Hours: 
33.75
Duration: 
One (1) year, with possibility of extension
Reporting to: 
Manager
Reference no.: 
MT0731