We are excited to announce a new course offering entitled “Increasing Impact and Performance: Directed Experiential Learning Practicum”./desautelsCategory: Desautels Faculty of Management
After months of hard work and 'brandstorming', two McGill teams took the podium at the 31st annual L'Oréal Brandstorm National Competition in Canada, competing against top teams from across the...
Join us for an insightful discussion with
Michel Barnier
Former European Union head negotiator for Brexit. /desautelsCategory: Desautels Faculty of Management
Join us on Wednesday March 22nd to hear some amazing speakers discuss topics related to spirituality, community, and connection. The event is taking place in the chapel and Sr.3520 rue University,...
This workshop will provide an overview of the customer discovery process and then delve deeper into how to conduct customer interviews and how to iterate on your business model or lean canvas....
This workshop will demystify and explain the various form of intellectual property (IP), namely, patents, industrial designs, copyright, trademarks, and trade secrets./engineCategory: School of...
This workshop will provide an overview of the different types of market research, how to analyze the competition, and the resources available at McGill to perform market research./engineCategory:...
The learning objective of this workshop is to understand the fundamentals of the Design Thinking Methodology and how it promotes innovation./engineCategory: School of Architecture...
This workshop will introduce the fundamental tool of Industry Analysis which companies use for strategy development. For startups, understanding the industry is a critical step in determining...
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