Event

Building and Selling a Winning Business Case

Wednesday, November 27, 2019

Bronfman Building McGill Executive Institute, 6th floor, 1001 rue Sherbrooke Ouest, Montreal, QC, H3A 1G5, CA

Price:

1,995$

Tools to move ideas forward

You’ve solved a problem and are ready to propose a solution or you have a great idea that will shift the way you do business. When we communicate our recommendations, we often tell the story of how we arrived at the solution instead of why the solution should be adopted, forgetting that our reasoning isn’t obvious to our audience.

Through this program, participants will learn the language, tools and techniques to develop, critically assess and present a compelling business case from a strategic view. Participants will start by gaining skills and knowledge in analyzing financial information and developing business improvement and business development investments. Next, participants will learn how to use the pyramid principle to develop a persuasive pitch and convince stakeholders to invest in their solutions.

Join us on November 27-November 28, 2019 for this seminar.

For more information, visit Building and Selling a Winning Business Case

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Who Should Attend

This program is designed for managers, executives, engineers, and entrepreneurs who need a toolkit for business growth. Participants will learn how to provide more impactful solutions and successfully pitch them to ensure buy-in.