Begum Sener

Title: 
Post-Doctoral Researcher, Marketing
Begum Sener
Contact Information
Email address: 
begum.senersengul [at] mcgill.ca
Address: 

Bronfman Building [Map]
1001 rue Sherbrooke Ouest
Montreal, Quebec
Canada
H3A 1G5

Degree(s): 

PhD, Koc University

Area(s): 
Marketing
Biography: 

Begum Sener is a postdoctoral researcher at the Affective Mechanisms Lab at McGill. Her research focuses on emotions in online social networks. She specializes in text analysis and uses Natural Language Processing tools such as word embeddings (e.g., BERT, fastText), topic models (e.g., LDA) and lexica.

Group: 
Postdoc
Graduate supervision: 
  • Marketing/Consumer Analytics
  • Machine Learning
  • Text Analysis
  • Language Models
Awards, honours, and fellowships: 
Year Description

2022

EMAC Doctoral Colloquium Fellow (Budapest, Hungary)

2021

INFORMS Marketing Science Virtual Conference Doctoral Consortium Fellow

2016

Full doctoral fellowship, Koc University

2015

Full scholarship for Master's Degree, Koc University

2009

Full scholarship for Bachelor's Degree, Koc University

2007

Kennedy-Lugar Youth Exchange and Study scholarship (Colorado, USA)

Conferences: 
Year Conference
2023

INFORMS Marketing Science Conference (Miami, USA)

Bad is More Universal Than Good: Evidence From Social Media

2023

Koc-Ozyegin-Sabanci Research Camp (Istanbul, Turkey)

The Role of Emotional State in Receiving Engagement

2023

Society of Affective Science Conference (California, USA)

Bad is More Universal Than Good: Evidence From Social Media

2022

Association of Consumer Research Conference (Denver, USA)

Brand Generated Emotional Content in Social Networks

2022

INFORMS Marketing Science Virtual Conference

Brand Generated Emotional Content in Social Networks

2022

Society for Affective Science Positive Emotions Pre-conference (Online)

Lingusitic Signature of Positive Affect

2021

INFORMS Marketing Science Virtual Conference

Dynamic Flow of Emotions in Online Social Networks

 

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