Pollution avoidance and green purchase: The role of moral emotions

Published: 15 February 2019

Authors: Dapeng Liang, Chenxuan Hou, Myung-Soo Jo, and Emine Sarigollu Publication: Journal of Cleaner Production, Volume 210, 10 February 2019, Pages 1301-1310 Abstract:

Myung-Soo Jo and Emine Sarigollu awarded 2018 McGill Sustainability Systems Initiative New Opportunities award

Published: 23 July 2018

Congratulations to Myung-Soo Jo, and Emine Sarigollu, Professors in Marketing, on being awarded the 2018 McGill Sustainability Systems Initiative (MSSI) New Opportunities award “From a Throwaway...

Myung-Soo Jo and Emine Sarigollu awarded 2018 SSHRC Insight Grant

Published: 23 July 2018

Congratulations to Myung-Soo Jo, and Emine Sarigollu, Professors in Marketing, on being awarded the 2018 SSHRC Insight Grant “The Demand and Supply Sides of Corruption”. 

From single-use to multi-use: Study of consumers' behavior toward consumption of reusable containers

Published: 1 December 2017

Authors: Myriam Ertz, Rong Huang, Myung-Soo Jo, Fahri Karakas, Emine Sarigöllü Publication: Journal of Environmental Management, Vol. 193, May 2017 Abstract:

Factors affecting customer satisfaction on online shopping holiday

Published: 24 March 2021

Authors: S-Y. Tzeng, M. Ertz, Myung-Soo Jo and Emine Sarigöllü Publication: Marketing Intelligence and Planning, Forthcoming Abstract:

Social value, content value, and brand equity in social media brand communities: A comparison of Chinese and US consumers

Published: 23 March 2018

Authors: Yongbing Jiao, Myriam Ertz, Myung-Soo Jo and Emine Sarigöllü Publication: International Marketing Review, Vol. 35, No. 1, 2018 Abstract:

Social value and content value in social media: Two paths to psychological well-being

Published: 10 February 2017

Authors: Jiao, Y., Jo, M.S., Sarigollu, E. Publication: Journal of Organizational Computing and Electronic Commerce  Abstract: 

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