![](https://www.mcgill.ca/desautels/files/desautels/styles/medium/public/daphne-demetry-400.jpg?itok=YWo_HUyi)
Consumers call for authenticity in the food industry
As fast food and takeout continue to increase in popularity during the pandemic, major chains like Jack in the Box and Wendy’s are seeing sizable revenue growth. According to Professor Daphne Demetry, chains will need to consider ways to meet the rising consumer demand for transparency to maintain a competitive edge.
![](https://www.mcgill.ca/desautels/files/desautels/styles/medium/public/delve_podcast_7_blue_food_truck_demetry_470x311_0.jpg?itok=rjk0ZCmS)
Delve podcast: Gourmet Food Trucks and the Authenticity Recipe with Daphne Demetry
An entrepreneurship venture high in creativity, culture, and community and low in risk, gourmet food trucks illuminate how authenticity and associated identities—like the “cultural omnivore”—are constructed by business owners and consumers alike.
![](https://www.mcgill.ca/desautels/files/desautels/styles/medium/public/channels/image/elena-daphne.jpg?itok=x2WZM8Vh)
Entrepreneurs build community to get through the pandemic
COVID-19 has had a devastating impact on small businesses, with almost half of Canadian small businesses battling significant reductions in sales and staffing.
![](https://www.mcgill.ca/desautels/files/desautels/styles/medium/public/daphne-demetry-400.jpg?itok=YWo_HUyi)
The slower, safer path to entrepreneurship
For working professionals, leaving their day job to pursue another passion may seem risky. A rise in “part-time entrepreneurship” in the culinary world is seeing amateur chefs set up exclusive underground restaurants in their homes as a way to test the waters before committing to a full-time venture. Professor Daphne Demetry explores how this trend is helping turn hobbies into startups.
![](https://www.mcgill.ca/desautels/files/desautels/styles/medium/public/channels/image/2019-sshrc-grant-recipients_0.jpg?itok=RYuS2GgA)
2019 SSHRC Grants awarded
Congratulations to the Desautels professors who received 2019 SSHRC Grants.
SSHRC Insight Development Grants
![](https://www.mcgill.ca/desautels/files/desautels/styles/medium/public/channels/image/michael-novak-1200.jpg?itok=BAp007-n)
Desautels Global Expert: Michael Novak
Michael Novak, BSc'76, BCL'80, LLB'81, Chairman and Investor at LaunchLeap Inc. Monday, November 13, 2017Guest Lectures in Fundamentals of Entrepreneurship (MGPO 362) with Prof. Daphne Ann Demetry