This article was published in the Financial Post on September 8, 2017.
"Matthew Boerum is co-founder and CEO of Audible Reality, Inc., a developer of a 3D software solution that creates an immersive experience for anyone using headphones. With Audible Reality, users can experience another person’s voice or music as if they were in the same room.
When Boerum worked with virtual reality companies in the past, he realized they didn’t seem to understand the concept that in addition to video, sound had to be 3D. From that came the inspiration for Audible Reality. “Because it’s a software play, any developer or service provider can build the solution into their platform to replicate real-word hearing.”
It is only recently that the right technology has come into play to deliver 3D audio, he says. One that’s familiar to all is surround sound, which stops short of being truly immersive. As Boerum says, surround sound processes multiple channels of audio and code digitally over cables. “That technology is going out of style, because it’s no longer necessary to encode and decode over multiple channels. Now you can use a single digital stream.”
Matthew Boerum is a Ph.D Student and a Course Lecturer at the Schulich School of Music. He and Bryan Martin, also a Ph.D Student at Schulich are 2 of the 3 co-founders of Audible Reality.