Updated: Fri, 10/11/2024 - 12:00

Campus/building access, classes and work will return to usual conditions, as of Saturday, Oct. 12. See Campus Public Safety website for details.

Accès au campus et aux immeubles, cours et modalités de travail : retour à la normale à compter du samedi 12 octobre. Complément d’information : Direction de la protection et de la prévention.

McGill.ca / Overview / All Courses

CMR2 691 Marketing Strategy (3 credits)

Offered by: Global & Strategic Comm. (School of Continuing Studies)

Overview

Marketing : Development of a complete strategic marketing plan including the allocation of resources. Formulation of a marketing strategy for real-world cases.

Terms: Winter 2025

Instructors: There are no professors associated with this course for the 2024-2025 academic year.

  • Not open to students who have taken CMR2 570.

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