Visual Identity Guide
Click here to download our Visual Identity Guide or visit the online version here.
We have created videos for a quick overview of the Visual Identity Guide. Click below to find relevant information in an accessible format.
McGill's Visual Identity and Creative Platform
This video explains how and when the Made by McGill platform is activated and its relationship to McGill's existing Visual Identity.
McGill's Visual Identity Guide (Part 1)
This video covers basic information about McGill's logo and details the guidelines set out for correct logo application.
McGill's Visual Identity Guide (Part 2)
This video covers basic information about McGill's logo extensions, special logos, and standard McGill stationery: letterheads, business cards and e-mail signatures.
Download Branded Assets
McGill's Visual Identity provides faculty and staff with downloadable resources such as McGill logos, fonts, and branded templates. You may also submit a request for custom social media avatars and request logos for third party use.
Trademark Policy
McGill's Trademark Policy sets out the general principles, terms, conditions and procedures governing the use of McGill’s name, logo and other trademarks.
Photography on Campus
The Office of Institutional Communications maintains a collection of stock photos of McGill University. If you wish to access these, you may send a request to the McGill Newsroom.
If a project requires you to take photos or film on McGill premises, you must inform the info.communications [at] mcgill.ca (Media Relations Office). Please consult McGill's Consent and Safety Guidelines while planning your photo shoot to ensure that you have the appropriate consent forms and image rights in place. The Office of Institutional Communications also maintains a list of freelance photographers.