McGill Alert / Alerte de McGill

Updated: Thu, 07/18/2024 - 18:12

Gradual reopening continues on downtown campus. See Campus Public Safety website for details.

La réouverture graduelle du campus du centre-ville se poursuit. Complément d'information : Direction de la protection et de la prévention.

McGill.ca / Overview / All Courses

MRKT 672 Internet Marketing Analytics (1.5 credits)

Offered by: Management (Desautels Faculty of Management)

Administered by: Graduate Studies

Overview

Marketing : What makes internet marketing different? Introduction to internet marketing - search engine optimization. Inbound marketing - search advertising and privacy concerns. Online tracking and privacy issues.

Terms: This course is not scheduled for the 2024-2025 academic year.

Instructors: There are no professors associated with this course for the 2024-2025 academic year.

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