Warut Khern-am-nuai

Title: 
Associate Professor, Information Systems | Director, Analytics, AI and Advanced Digital Technologies Initiative | Director, Business & Management Research Centre | Co-Director, Retail Innovation Lab
Academic title(s): 

Desautels Scholar

Warut Khern-am-nuai
Contact Information
Email address: 
warut.khern-am-nuai [at] mcgill.ca
Address: 

Bronfman Building [Map]
1001 Rue Sherbrooke Ouest
Montreal, Quebec
Canada
H3A 1G5

Degree(s): 
  • Ph.D. in Management (Management Information Systems) with Minor in Computer Science, Purdue University, West Lafayette, Indiana, USA
  • Master of Science in Economics, Purdue University, West Lafayette, Indiana, USA

  • Master of Business Administration (Honors), National Institute of Development Administration, Bangkok, Thailand

  • Bachelor of Engineering (Computer Engineering) (First-Class Honors), King Mongkut Institute of Technology Ladkrabang, Bangkok, Thailand

Area(s): 
Information Systems
Office: 
573
Courses: 

INSY 435. Topics in Information Systems 2

Credits: 0-3
Offered by: Management (Desautels Faculty Management)
Terms offered: Fall 2025
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Description

Current topics in the area of information systems.

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INSY 697. Advanced Topics in Information Systems 3

Credits: 1.5
Offered by: Management (Graduate Studies)
Terms offered: Summer 2025, Winter 2026
View offerings for Summer 2025 or Winter 2026 in Visual Schedule Builder.

Description

Current emerging topics in information systems. Course content will vary each term.

Most students use Visual Schedule Builder (VSB) to organize their schedules. VSB helps you plan class schedules, travel time, and more.

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INSY 710. Seminar in IS 2

Credits: 3
Offered by: Management (Graduate Studies)
This course is not offered this catalogue year.

Description

Selected topics in information systems.

Most students use Visual Schedule Builder (VSB) to organize their schedules. VSB helps you plan class schedules, travel time, and more.

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Curriculum vitae: 
Group: 
Faculty
Tenured & Tenure Track
Research areas: 
Management of Information Security
Platform for Online Marketplaces
Predictive Analytics
Selected publications: 

Shimao, H., Khern-am-nuai, W., Kannan, K., and Cohen, M. "Strategic Best-Response Fairness Framework for Fair Machine Learning." Information Systems Research (Forthcoming).
Publisher Website: https://pubsonline.informs.org/doi/10.1287/isre.2022.0055
Public Repository: http://papers.ssrn.com/abstract=4903939

Pamuru, V., Kar, W., and Khern-am-nuai, W. "Status Downgrade: The Impact of Losing Status on a User Generated Content Platform." Production and Operations Management (Forthcoming).
Publisher Website: https://journals.sagepub.com/doi/10.1177/10591478241279801
Public Repository: http://papers.ssrn.com/abstract=3963415

Zhu, K., Khern-am-nuai, W., and Yu, Y. "Negative Peer Feedback and User Content Generation: Evidence from a Restaurant Review Platform." Production and Operations Management (Forthcoming).
Publisher Website: https://journals.sagepub.com/doi/10.1177/10591478231224941
Public Repository: http://papers.ssrn.com/abstract=4009873

Shimao, H., Kim, S., Khern-am-nuai, W., and Cohen, M. (2025) "Revisiting the CEO Effect Through Machine Learning Lens." Management Science, 71(6), 5396-5408.
Publisher Website: https://pubsonline.informs.org/doi/full/10.1287/mnsc.2023.03625
Public Repository: http://papers.ssrn.com/abstract=4591114

Khern-am-nuai, W., Ghasemkhani, H., Qiao, D., and Kannan, K. (2024) "The Impact of Online Q&As on Product Sales: The Case of Amazon Answer." Information Systems Research, 35(2), 747-765.
Publisher Website: https://pubsonline.informs.org/doi/10.1287/isre.2023.1233
Public Repository: http://papers.ssrn.com/abstract=2794149

Khern-am-nuai, W., So, H., Cohen, M., and Adulyasak, Y. (2024) "Selecting Cover Images for Restaurant Reviews: AI vs. Wisdom of the Crowd." Manufacturing & Service Operations Management, 26(1), 330-349.
Publisher Website: https://pubsonline.informs.org/doi/abs/10.1287/msom.2021.0531
Public Repository: https://papers.ssrn.com/abstract=3808667

Yu, Y., Khern-am-nuai, W., Pinsonneault, A., and Wei, Z. (2023) "The Impacts of Social Interactions and Peer Evaluations on Online Review Platforms." Journal of Management Information Systems, 40(4), 1271-1300.
Publisher Website: https://www.tandfonline.com/doi/full/10.1080/07421222.2023.2267323
Public Repository: http://papers.ssrn.com/abstract=3369407

Khern-am-nuai, W., Hashim, M., Pinsonneault, A., Yang W., and Li, N. (2023) "Augmenting Password Strength Meter Design using the Elaboration Likelihood Model: Evidence from Randomized Experiments." Information Systems Research, 34(1), 157-177
Publisher Website: https://pubsonline.informs.org/doi/abs/10.1287/isre.2022.1125
Public Repository: http://papers.ssrn.com/abstract=2800499

Deng, Y., Zheng, J., Khern-am-nuai, W., and Kannan, K. (2022), "More than the Quantity: The Value of Editorial Reviews for UGC Platform." Management Science, 68(9), 6355-7064.
Publisher Website: https://pubsonline.informs.org/doi/abs/10.1287/mnsc.2021.4238
Public Repository: http://papers.ssrn.com/abstract=3460070

Kannan, K., Saha, R., and Khern-am-nuai, W. (2022) "Identifying Perverse Incentives in Buyer Profiling on Online Trading Platforms." Information Systems Research, 33(2), 464-475.
Publisher Website: https://pubsonline.informs.org/doi/10.1287/isre.2021.1077
Public Repository: https://papers.ssrn.com/abstract=3046625

Yu, Y., Khern-am-nuai, W., and Pinsonneault, A. (2022), "When Paying for Reviews Pays Off: The Case of Performance-Contingent Monetary Rewards." MIS Quarterly, 46(1), 609-626.
Publisher Website: https://misq.org/when-paying-for-reviews-pays-off-the-case-of-performance-contingent-monetary-rewards.html
Public Repository: https://escholarship.mcgill.ca/concern/articles/9c67ws678

Kim, A., Saha, R., and Khern-am-nuai, W. (2021), "Manufacturer’s 1-Up from Used Games: Insights from the Secondhand Market for Video Games." Information Systems Research, 32(4), 1173-1191.
Publisher Website: https://pubsonline.informs.org/doi/10.1287/isre.2021.1023
Public Repository: http://papers.ssrn.com/abstract=3487397

Pamuru, V., Khern-am-nuai, W., and Kannan, K. (2021), "The Impact of an Augmented Reality Game on Local Businesses: A Study of Pokémon Go on Restaurants." Information Systems Research, 32(3), 950-966.
Publisher Website: https://pubsonline.informs.org/doi/10.1287/isre.2021.1004
Public Repository: http://papers.ssrn.com/abstract=2968221

Khern-am-nuai, W., Kannan, K., and Ghasemkhani, H. (2018), "Extrinsic Versus Intrinsic Rewards for Contributing Reviews in an Online Platform."  Information Systems Research, 29(4), 871-892.
Publisher Website: https://pubsonline.informs.org/doi/10.1287/isre.2017.0750
Public Repository: http://papers.ssrn.com/abstract=2496528

For the full list of publications, please visit: https://www.warut.info/research

Awards, honours, and fellowships: 

2023: AIS Early Career Award

2023: Morty Yalovsky Distinguished Teaching Award for the MBA Program

2023: Invitational Fellowships for Research in Japan (Long-term), Japan Society for the Promotion of Science

2022: Poets&Quants's Top 50 Undergraduate Business School Professors of 2022

2022: ISS Sandy Slaughter Early Career Award

2022: Desautels Faculty Scholar

2022: MMA Teaching Award

2021: INFORMS Service Science Best Cluster Paper Award Nominee

2021: Best Emergent Research Forum (ERF) Paper Award Nominee, Americas Conference on Information Systems (AMCIS)

2020: Bronze Prize, PhD Dissertation Award (Field: Economics), National Research Council of Thailand (NRCT), Thailand

2019: BCom Core Teaching Award

2018: Best Student Paper Award Runners-up, Conference on Information Systems and Technology (CIST)

2017: Best Paper Award Nominee, Workshop on Information Technology and Systems (WITS)

2015: (ISC)² Foundation Graduate Scholarship Award, (ISC)² Foundation, USA

2015: Bilsland Dissertation Fellowship, Purdue University, USA

2015: Robert W. Johnson Award for Distinguished Research, Purdue University, USA

2015: Krannert Certificate for Distinguished Teaching, Purdue University, USA

2023: Principal Investigator, Insight Development Grants, Social Sciences and Humanities Research Council (2023 - 2025) for "Uncovering the Changes in Content-Generating Behavior on Online Platforms in Response to Online Hate Speech Regulation: A Case Study of Japan." $62,792 CAD

2023: Principal Investigator, Partnership Engage Grants, Social Sciences and Humanities Research Council (2023 - 2024) for "Exploring the Economics of Non-Fungible Token (NFT)." $25,000 CAD

2023: Principal Investigator, Connection Grants, Social Sciences and Humanities Research Council (2023 - 2024) to organize Analytics, AI, and Advanced Digital Technologies Initiative Inaugural Speaker Series. $24,787 CAD

2022: Co-Principal Investigator, Insight Grants, Social Sciences and Humanities Research Council (2022 - 2027) for "Understanding Fairness in Fair Machine Learning." $145,974 CAD

2021: Principal Investigator, Partnership Engage Grants, Social Sciences and Humanities Research Council (2021 - 2023) for "Causal Inference for Bias Detection in AI Predictions." $24,967 CAD

2021: Principal Investigator, Discovery Grants, Natural Sciences and Engineering Research Council (2021 - 2026) for "Helping Retail Industry Navigate the Post-Pandemic World with Artificial Intelligence." $155,000 CAD

2021: Principal Investigator, Discovery Launch Supplement for Early Career Researcher, Natural Sciences and Engineering Research Council (2021 - 2026) for "Helping Retail Industry Navigate the Post-Pandemic World with Artificial Intelligence." $12,500 CAD

2021: Co-Principal Investigator, Blake Family Fund for Ethics, Leadership and Governance for "Fairness in Machine Learning: An Experimental Analysis" $17,000 USD

2020: Principal Investigator, Insight Development Grants, Social Sciences and Humanities Research Council for "The Economic Implications of AI Implementations on Online Platforms." $33,212 CAD

2020: Principal Investigator, Insight Grants, Social Sciences and Humanities Research Council for "The Role of Social Technologies in Online Review Platforms." $45,385 CAD

2019: Co-Principal Investigator, Insight Development Grants, Social Sciences and Humanities Research Council for "Economic and Societal Impact of Discrimination-Free Machine Learning." $49,136 CAD

2017: Principal Investigator, Partnership Engage Grants, Social Sciences and Humanities Research Council for "Closer Look at Online Reviews: Discovering Underlying Structures and Hidden Values." $24,930 CAD

2017: Principal Investigator, Research support for new academics, Fonds de Recherche du Québec - Société et Culture for "L'impact du système de questions et réponses sur les plateformes en ligne." $57,150 CAD

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