Daphne Demetry
![Daphne Demetry Daphne Demetry](https://www.mcgill.ca/desautels/files/desautels/styles/medium_focal__220_x_220_/public/daphne-demetry-400.jpg?itok=t3BtJvUq)
PhD, Sociology, Northwestern University, USA
MA, Sociology, Northwestern University, USA
BA, History & Sociology, Emory University, USA
Entrepreneurship
Creativity in Retail
Daphne Demetry is an associate professor of Strategy & Organization in the Desautels Faculty of Management. She joined the faculty in 2017 after a post-doctoral research fellowship at the Centre for Corporate Reputation at Saïd Business School, University of Oxford. She completed her PhD in Sociology at Northwestern University.
As an organizational theorist and economic sociologist, Daphne uses primarily ethnographic and qualitative methods to explore questions of how entrepreneurs and organizations create and negotiate meaning as they interact with their audiences. She has explored these questions predominately in the craft and creative fields and especially the culinary industry, e.g., underground and pop-up restaurants, gourmet food trucks, and fine dining establishments.